The Media and Professional Sports

The media has successfully intertwined itself into the DNA of professional sports, an arena where previous athletes that stood tall above their sport were not as aggressively marketed as they are today. Find out how the business side of sports has broken the loyalty of the game, while influencing individuals to follow the legacy of its given leaders.

Tiger Woods
Golf is an experience that has been highlighted by many great players over the years. This refined game is the kind of experience that can take six hours out of your busy schedule without regrets. Tiger Woods has motivated new groups across the world to tap into this skilled pastime, and tune into televised golf like never before. Woods wasn’t simply good for golf, for a while he was golf. Without him, the sport will never be the same. Read more